Dreams, Inc., together with its subsidiaries, engages in the manufacture, distribution, and sale of sports licensed products, memorabilia, and acrylic display cases in the Unites States. It operates in three segments: Retail, Manufacturing/Distribution, and Franchise. The Retail segment, through the company's `Field of Dreams' and `FansEdge' retail stores, sells sports licensed products and memorabilia. As of March 1, 2009, this segment owned and operated 17 `Field of Dreams' retail stores and 6 `FansEdge' retail stores. It also engages in the e-commerce business operations, which primarily include FansEdge.com and ProSportsMemorabilia.com that offer a selection of sports licensed products and memorabilia. These sports licensed products and memorabilia include various categories, such as apparel, auto accessories, autographed memorabilia, collectibles, headwear, home and office items, jewelry and watches, tailgate and stadium gear, and DVDs. The Manufacturing/Distribution segment involves in manufacturing and wholesaling sports memorabilia products and acrylic display cases. The Franchise segment sells `Field of Dreams' retail store franchises; and has 8 `Field of Dreams' franchise stores. The company was founded in 1980 and is headquartered in Plantation, Florida.
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